Copywriter/Social Media Marketing Specialist

Company: Chatsworth Products
Location: Georgetown
Posted on: August 1, 2022

Job Description:

As CPI's Copywriter/Social Media Marketing Specialist, you'll occupy a key role in helping craft, refine and share the story-and benefits-of working with a company that builds the physical infrastructure that powers, protects and secures the world's digital technology.
Full Description:If you've ever wondered what owning your own business is like, just ask an Employee Owner of Chatsworth Products (CPI). Better yet, become one. CPI has an immediate need for a Copywriter/Social Media Marketing Specialist with emphasis on social media, storytelling and communicating complex topics in persuasive, approachable ways.
As CPI's Copywriter/Social Media Marketing Specialist, you'll occupy a key role in helping craft, refine and share the story-and benefits-of working with a company that builds the physical infrastructure that powers, protects and secures the world's digital technology. You'll also be part of a 100% employee-owned organization that rewards company success through annual profit sharing and vested ownership, while providing a long list of standard, work/life benefits.We're looking for a smart, tech-savvy communications specialist to work in-office at CPI's Georgetown, TX facility (in the booming tech hub of the Austin, TX metro). This person has a confident grasp of today's modern technology landscape and the skills and/or relevant job experience to be independently responsible for all stages of the content creation process. This includes content concepting and strategizing to implementation, iteration and post-publish analysis across print and digital mediums, as well as the following primary responsibilities:

• Create and maintain social media strategy that aligns with company goals.
• Manage, moderate and execute paid advertising on applicable social media channels (Facebook, Instagram, Twitter, LinkedIn).
• Foster and sustain relationships with influencers and the media.
• Guide the design of and write content for social media posts within brand standards.
• Respond to comments/messages, schedule posts, and perform outreach on all social platforms.
• Collaborate with CPI subject matter experts to draft short-form blog articles and long-form trade publication feature articles as needed
• Write and edit various corporate communications, sales enablement materials and more
• Write and edit advertising, technical tips, case studies and other marketing collateral
• Write and edit website content, with emphasis on SEO and UX best practices
• Analyze market research to optimize future content, marketing spend and performance
  Requirements:
  • Proven work experience (3-5 years) as a marketer, writer or applicable role(s)
  • BS or BA in Marketing, Business, English, Journalism or relevant field
  • A portfolio of published marketing collateral with writing samples

Keywords: Chatsworth Products, Georgetown , Copywriter/Social Media Marketing Specialist, Advertising , Georgetown, Texas